• Apple is Now the 20th Wealthiest Country in the World at $720 Billion

    Apple is officially worth around $720 Billion (+/-), making it the first U.S. company to close the market at over $700 Billion. The next company on the list, Exxon Mobil closed Tuesday at around half of that. Apple shares ended the day trading at $122.02, which is no doubt a product of their $18 billion on $74.6 billion in revenue following it’s first quarter earnings report. At $720 Billion (+/-), Apple is now richer than most countries in the world. According to the GDP (Gross Domestic Product) which would make the most sense in a fiscal comparison and what is typically used to measure a nationals economic size, Apple’s current worth (+/-) ranks around the 20th largest economy in the world, just behind Saudi Arabia and yet ahead of Switzerland and Argentina according to Wikipedia’s breakdown of Nationals GDP. In collaboration with Visage, we created this piece of visual data comparing Apple’s worth to the top 22 global nations’ GDP as a quantitative juxtaposition.

  • A Breakdown Of Every Trademark Owned By Taylor Swift (And The One That Got Away)

    Taylor Swift made news last week when it was revealed that the singer and apparently savvy businesswoman trademarked a variety of phrases from her latest album, 1989. It’s a smart move. By trademarking popular phrases from her song’s, Swift is able to cut down on bootleg merchandise being peddled outside her concerts. And these days, when performers rely more and more on merch sales, Swift needs every penny she can get to keep multiple lavish roofs above her cats’ heads. But a search of the United States Patent and Trademark Office shows that this is no new idea for Swift and her team. She has been trademarking her name and lyrics for years! Check out all of the trademarks she owns (and one that slipped through her fingers) below.

  • You Won’t Believe the Salary it Takes to be a 1-Percenter in Your State

    It takes more than a tuxedo, top hat and monocle to be included in the illustrious 1% of the country. Actually it takes around $385,000 of annual income to get into the US’s top 1 percenters club. A new report from the Economic Policy Institute illustrates what the fiscal differences are from state to state in the top echelon of income in the country. Arkansas ranks the lowest at $228,000 while Connecticut is nearly triple that at $678,000 with a majority of Wall St’s finest living in the less hectic suburbs of CT.

  • Brands Saying Bae Is Delightfully Cringe-Inducing

    Ever feel like old people, like our ‘rents, just don’t understand us? They won’t try Bubble Tape…they don’t know why we like the taste of Cinnamon Toast Crunch…there’s just no communicating with them! That’s why we’re thankful for the hip young folks who work on social media campaigns for the world’s biggest brands. We never understood IHOP or Wal-Mart or Pizza Hut until they started speaking our language, using “bae” and “on fleek.” Wait a second. What the hell does “on fleek” mean? And why do kids like the taste of Cinnamon Toast Crunch? Suddenly we feel as out of touch as these unfortunate brands. For more cringe-inducing, misled marketing, check out @BrandsSayingBae.

  • A Dozen Things I’ve Learned from Steve Jobs about Business [Link]

    Steve Jobs created Apple, built it into one of the biggest tech companies, was given the boot, then triumphantly returned and transformed the company into the world’s largest. Although he’s been gone for over four years, there is still a lot to learn from the man, especially when it comes to business. Check out these powerful quotes and learn to apply them to your life.

  • A New Kind Of Starbucks Store Targets Craft Brewers [9 Photos]

    It’s not enough that Starbucks has taken over every street corner in the country, enticing us with the energizing aroma of expensive coffee drinks available in a variety of sizes with names that don’t help you discern the size, now the java giant is eyeing the craft-brewed crowd with a new kind of store. And we have to admit, it looks pretty great. Dedicated to its Reserve line of limited edition and smaller-batch blends, Starbucks recently opened Reserve Roastery and Tasting Room in Seattle, the company’s home city and just a few blocks from the original store. The 15,000 square-feet facility in a 100-year-old building houses two enormous roasters that prepare all the coffee served at the Roastery. Customers can watch as sacks of coffee beans enter the roasters creating brews that are mixed into all sorts of hip concoctions with the help of a Chemex and other craft-brewed tools. And then hand over $6 for something they could have made at home in their pajamas.

  • World’s Highest-Paid Musicians 2014 [Link]

    The top 10 earning musicians made over $1.4 billion combined last year. Almost half of that came from number one on the list, Dr. Dre, whose payout from Apple’s purchase of Beats helped him earn $620 million, way more than anyone else on the list. But who are the other top earners in music? Check out the list of the 30 highest-paid musicians in 2014 to find out.

  • MIT Is Giving Students Free Bitcoin [Link]

    Although Bitcoin, the most popular cryptocurrency, has lost much of its value since the outrageous highs witnessed earlier this year, it is becoming a more accepted form of payment. In an effort to study just how Bitcoin adopters use the currency, MIT is giving students $100 worth of Bitcoin to spend however they want. Researchers will collect data to see how the money is spent and how the students feel about the cryptocurrency. So…do Cambridge-area Chipotle accept Bitcoin?

  • The Meaning Of Brand Names [Infographic]

    “What’s in a name?” pondered Juliet. A whole damn lot, Jules. Would a rose really smell so sweet if it was called a blooming fart stench? Probably not. And Virgin would probably not be such a huge company if they were called Inexperienced. And Haagen-Dazs would have a hard time selling premium ice cream if their name gave away the fact they were from the Bronx. Check out the stories behind 35 popular brand names and be glad that naive Juliet didn’t work in marketing.

  • The Roosevelt Family Built a New York Coffee Chain 50 Years Before Starbucks [Link]

    Long before there was a Starbucks on every corner in Manhattan, there was a chain of South American themed coffee houses known as Double R. The chain was owned and operated by Teddy Roosevelt’s sons Kermit, Ted, and Archie and daughter Ethel. Each table was supplied with ink, paper and envelopes and dictionaries and encyclopedias were available. Like email and Internet of the 1920s! So what happened to the coffee house chain?

  • The Dramatic Rise and Fall of the Most Popular Halloween Costumes of the Past 5 Years. Sorry Clowns.

    Accorsing to the National Retail Federation, Quoctrung Bui and LA Johnson the witch reigns supreme on Halloween. In this elaborate and fun interactive graphic using the NRF as refrence Bui and Johnson collected information pertaining to Halloween retail sales over the past 5 years. The witch won ever year. The most fun you can have with the graph, however is follow along at the growing increase and decline of trends from 2009-2013. See the full interactive chart at NPR. For instance the zombie costume made a dramatic run from 2009 to 2011 “rising from the dead” (see what I did there?) at 13th place all the way up to 4th, without a doubt due to the growing trend of zombies in television and movies. The Walking Dead, for example, premiered on October 31, 2010, the same year the zombie costume rose from 13th to 7th. Another honorable mention goes to Batman, with the release of The Dark Knight and the Dark Knight Rises breaking records at the box office it’s no wonder why Batman’s stock has been on the rise for the past 3 years, ultimately hitting an unprecedented 2 spot last year. Another theory, now hear me out, is the more »

  • What To Wear to a Business Meeting

    When going to a meeting you need to leave good impression. If you dress properly you will surely be noticed. In the world of business first looks and impressions could make or break a deal. What your style, upkeep and demeanor says about you could be critical when entering a room of business clients, executives or peers. Check out this interesting infographic Created by 34SP for some excellent tips about perfect business attire.

  • How Every Apple Store Is Designed To Make You Spend More Money

    Apple products are by far the most sought after and desirable products on the planet. Sleek, simple and at the pinnacle of technologically, each tier of their product line has dominated retail over the past decade. But just how much of Apple’s retail revenue is due to it’s product’s capabilities and how much is due to a brilliant store alignment that enhances your desire to buy something before you take your second step into the store? Business Insider provides some knowledge into the science behind the Apple store.

  • 5 Public Relations Lessons You Need To Know From Watching the NFL Fumble the Ray Rice Scandal

    Tor Constantino shares five leadership lessons that individuals and businesses can learn from the NFL’s missteps.  NFL brass must be breathing a sigh of relief. The Major League Baseball playoffs have begun, the 2014-15 NHL season has taken to the ice and the first tip off of the NBA’s the new season. Luckily for the league and Commissioner Roger Goodell, there will be plenty of action on the field, court, ice and diamond to distract from the dog pile of off-the-field issues and embarrassments tarnishing the NFL shield over the past several weeks. Related: 5 Public Relations Lessons You Need To Know From The Late Great John F. Kennedy Over the past several years, the NFL has become one of the most powerful and profitable sports brands on the planet, generating more than $10 billion a year in revenue even though, ironically, the league itself is structured as a not-for-profit, tax-exempt 501(c)(6) organization. —- Despite the league’s unprecedented prosperity, the recent spate of bankrupt behaviors alleged against some of the NFL’s most prominent players have marred the league’s marketing and money-making prowess. Most notably: Arizona Cardinals running back Jonathan Dwyer, was most recently charged with two counts of aggravated assault against his 18-month more »

  • Richard Branson To Young Entrepreneurs: ‘Just Do It’

    Through the decades, entrepreneur Richard Branson has not lost that certain wunderkind vibe about him and the way he runs his brand. This aura makes him especially inspiring to entrepreneurs who are looking to start young. “Most young people with good ideas… will find that 99 percent of people will give them every reason why their idea’s been done before or why it’s not a good idea or why they’re going to fall flat on your face,” Branson recently told Inc.’s president and editor-in-chief Eric Schurenberg during an exclusive sit-down interview. “In the end, you have to say, ‘Screw it. Just do it.’” At the age of 15, Branson dropped out of high school to start his first business, a magazine for young activists titled Student. Four years later in 1970, Branson began selling records by mail. In 1971 he opened his first record store. In 1972 he opened a recording studio. In 1973 he started his own record label. The Virgin business empire had begun, and Branson had not yet turned 24. Today, the Virgin Group is a well-regarded global conglomerate of about 350 companies, branching into the entertainment, travel and mobile industries. Not all of Branson’s big ideas have been successful. more »

  • 27 Successful People Reveal The Things They Can’t Live Without [Link]

    We’re always looking to successful businesspeople for advice on tips to help us attain a fraction of their success. But the reality is, everyone is different and there’s no one thing that will work for everybody. But if you take a big enough pool of successful folks, chances are something will help you out. LinkedIn asked over 50 of their influencers, including Richard Branson, Craig Newmark of Craigslist, and Deepak Chopra, what they couldn’t live without in their daily lives. And here Business Insider presents the 27 best answers. Better start taking notes…

  • Score One For 90s Kids: Surge Is Back

    Coca-Cola always had the supreme beverage in terms of cola, but when it came to citrus drinks, there was nothing that came close to Pepsi’s Mountain Dew. But in 1996, Coca-Cola started work on their top secret new drink codenamed MDK or Mountain Dew Killer. In 1997, MDK was release, now called Surge. It was a caffeinated citrus soda based on the popular Norwegian soda Urge released by Coca-Cola the year before. Surge was heavily marketed as an extreme sports drink and sales reflected the success of the campaign. For a little while. But with sales declining, Coca-Cola ceased production of Surge in cans and bottles in 2002 and fountain syrup in 2003. Surge drinkers were offered hope in the form of Vault, a similar drink Coca-Cola released in 2005, but by 2011, Vault was also discontinued. Although Surge had been gone for years, unopened cans of the drink became hot commodities online. Campaigns to bring back the beverage sprouted up and now, more than a decade after Surge was killed off, it has found new life as an Amazon exclusive. Coca-Cola entered a new deal with Amazon to ship and sell cases of their beverages and a Surge exclusive more »

  • Weird Facts About 5 of the World’s Most Famous Logos [Link]

    We love when brands have a great logo, but many times the stories behind the logo are even more interesting than the logo itself. But with so many iconic brands existing long before us, the origins of their logos often remain unknown. But now the truth is out! “TM: The Untold Stories Behind 29 Classic Logos” tells us the stories behind those instantly recognizable logos. Get a sneak preview with these 5 tales from branding lore.

  • In 1987, Apple Made A Video Of Their Predictions For 1997. They Were Way Off.

    Apple was king of the computing market in 1987. 3 years earlier, they released the Macintosh to great acclaim and soon enough was dominating the desktop publishing world. CEO John Sculley had recently deposed Steve Jobs and it looked like the company could do no wrong. High on hubris, they produced this video depicting their vision of 1997. But the reality was quite different. In Apple’s vision of 1997, they owned most of the computing market. But what were they really like at the time? Pretty much at the bottom! PCs were dominating and Apple was doing so bad that they actually purchased NeXT, the company Steve Jobs started after he got the boot, and brought back Jobs as an adviser. The next year, Jobs would release the iMac and the company would start the turnaround that led to their current success. Obviously this video is supposed to be comedic, but it’s even funnier looking back at how things actually turned out. But hey, that VistaMac II would have been pretty rad, right? 

  • Don’t Listen To Random Dude On Facebook, The ALS Association Is Using Money Wisely

    By now everyone knows about the ALS Ice Bucket Challenge, and what’s there not to love? Tons of money is being raised for a great cause AND we get plenty of entertaining viral videos. But there’s always someone who isn’t happy. In the last couple days a video has been shared thousands of times on Facebook featuring a man who did a little research into the ALS Association and decided that they, and all nonprofits, are nothing more than money-grubbing organizations out to line their own pockets. And he’s totally wrong. We’re not going to share his video because we don’t want to spread of misinformation, but we will give you some real facts. The ALS Association is currently funding around 100 research projects and last year spent $7 million, or 27% of expenses, on research. But research isn’t their only interest. They also work in educating the public and advocate for those suffering from the disease. It was the work of the ALS Association that allows servicemen with the disease to qualify for healthcare and disability benefits through Veterans Affairs. It’s important to know where your money is going and to research charities. There are some bad people out there, but more »

  • 10 Ways To Get Rich According to Warren Buffett

    When it comes to financial advice there is no one more esteemed and educated than Warren Buffett. He is considered to be the wealthiest investor of our generation and is also a really nice guy, pledging to give away 99% of his wealth to philanthropic causes. One question he repeatedly gets asked is ‘How Can I Get Rich?’ and from his writings and interviews we present to you 10 Ways To Get Rich According to Warren Buffett.

  • Larry Ellison’s Billionaire Lifestyle Is Even More Incredible Than You Think

    August 17 marks the 70th birthday of Oracle’s Larry Ellison, the third richest man in the United States and the fifth richest man in the world. With a net worth of about $50 billion, Ellison is not far behind Berkshire Hathaway bigwig Warren Buffett, but their lifestyles couldn’t be more different. Whereas Buffett prides himself on his frugal lifestyle, living in the same Omaha house for over 50 years, Ellison buys up mansions like a middle-aged spinster buys cat food. When Bill Gates is flying to Africa to cure malaria, Ellison is flying one of his military jets to a cash-strapped country to purchase more military jets. We can’t criticize Ellison. It’s his money, he can do what he wants with it. And let’s face it, we all fantasize about what we’d buy if we were billionaires, and malaria cures and stucco houses in Omaha don’t make for great fantasies. So let’s take a look at the life of Larry Ellison, a billionaire who lives like a billionaire.

  • 9 Times Richard Branson Took Terrifying Risks To Hype His Companies

    Richard Branson may be the most exciting, daredevil entrepreneur the world has ever seen. And he’s gone to some amazing lengths to bring attention to his companies and causes over the years – doing things most of us would never consider. 9 Things You Will Never Hear Richard Branson Say Why are some people more successful than others? Why some feel accomplished while others feel like they are stuck in career rut? The answer is – their vocabulary. Though, granted, your vocabulary is heavily dependent on your mentality and the way you see your life, both personal and professional. We envy Sir Richard Branson for his tenacity and go getter attitude so we are certain these are 8 things you will probably never hear him say and the reasons why that’s the case:

  • The Insanely High Costs Of Being an Early Adopter

    We’re a competitive species and not just in displays of physical or mental ability. We even compete to have the latest and greatest of every product that hits the market. Thanks to quality of life increasing while production costs decrease, more people than ever are now able to take part in the fun competition of commercialism. But long before the days of every poor sap being able to line up and buy their annual iPhone, there was a time when the newest high-tech gadgets would make John Pierpont Morgan himself think twice before handing over a sack of cash. Were they worth it?

  • Burger King Is Run by Children [Link]

    Daniel Schwartz, the current CEO of fast food giant Burger King is just 33 years old. And he’s not the only young ‘un on the board. The chief financial officer is 28 and the head of investor relations is 29. Conventional wisdom in business holds that the wisdom and experience that comes with age is key, but Burger King is changing the rules. How is it working out for the company and should others follow suit?

  • The Career Paths Of 5 Serial Entrepreneurs [Infographic]

    Are you working on your one big idea, putting all your hope into succeeding from that one single thing? Well that’s probably not the best approach. Out of the 1426 billionaires in the world, 960 are self-made. And of that 960, 830 made their fortune from multiple business ventures. Look at Richard Branson, whose Virgin brand produces records, flies people around the world (and soon into space, too), and sells cell phones. And he’s not alone. Look at the career path of Branson and 4 of his contemporaries in this infographic and start looking for opportunities wherever you can.

  • Nothin’ But Net … Worth [Infographic]

    Professional athletes make a ton of money, there’s no denying that, but despite the high salaries, 60% of NBA players go broke after their basketball careers end. The smart players invest their money while they’re making the big bucks so they can still collect a paycheck after they retire. Sure, it’s no surprise that big name former players like Michael Jordan and Magic Johnson are still making plenty of dough, but you don’t have to be a superstar to make a fortune from investing. Just look at Ulysses “Junior” Bridgeman. Who? A dude who turned $4 million from 12 years in the NBA into $400 million, that’s who.

  • You’ll Never Guess How These 10 Companies Got Their Start

    As more and more corporations combine into giant conglomerates that make every product imaginable, it’s sometimes hard to imagine where they got their start. Many of the biggest companies around today got their start many years ago operating in businesses that have little if anything to do with what they are today. Looking through this list, it’s obvious that if you want your business to survive and thrive, you must be willing to adapt.

  • The Makings Of A Great Logo [Link]

    A well-designed logo is one of the most important aspects to having a successful business. The logo is often the first thing a potential customer sees and it’s often what they remember about your business. Logos set the tone for your company, so you’d be wise to be careful when it comes to designing one. Here are six questions to ask yourself when your designing your company’s logo to help steer you in the right direction.

  • Did You Notice These 15 Companies Changed Their Logos This Year? [Link]

    Netflix was in the news last week when the company was found to be using a new logo on ads for upcoming original programming. The new design opts for a minimalist approach, like so many other brands have done, eliminating shadows and cutting down on spacing. But Netflix isn’t the first company to change its logo this year. Here are 14 others you may have missed (probably because so many logos are beginning to look the exact same).

  • 9 Things You Will Never Hear Richard Branson Say

    Why are some people more successful than others? Why some feel accomplished while others feel like they are stuck in career rut? The answer is – their vocabulary. Though, granted, your vocabulary is heavily dependent on your mentality and the way you see your life, both personal and professional. We envy Sir Richard Branson for his tenacity and go getter attitude so we are certain these are 8 things you will probably never hear him say and the reasons why that’s the case:


    Chances are, you’ve never heard of Tencent, but that’s all about to change. The Chinese tech giant is like Facebook, Twitter, WhatsApp, Zynga, and Uber all wrapped in one and it’s looking to expand outside China’s borders. Tencent was recently valued at more than $139 billion on the Hong Kong stock exchange, and with recent investments in Epic Games and Riot Games, it’s on its way to becoming a tech contender in the West. But how does it stack up with its Silicon Valley competition?

  • The Hottest Pictures On…eBay? [10 Photos]

    The secret of selling on eBay revealed! Other motorcycle part sellers hate him. What does “babenotincluded” do to make a ton of money on the auction site? It’s simple, really. All you need to be a successful seller is competitive pricing, accurate and detailed descriptions, pictures of the product from various angles, and barely-clothed babes handling your wares. And it really works! I don’t even own a motorcycle or know what any of this stuff is, but I’ve been ordering all morning. By the end of the day I’ll have enough stuff to open my own eBay store. Now I just need to get some models. Check out more great deals on motorcycle parts (and photos, if that’s you’re thing, you dirty devil you) at eBay.


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