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Jordan Brand Celebrates Road to the Championship with Player Exclusives (10 Photos)

In BRAND, Gear, Nike, Shoes / 23 April 2013 / 0 comments

With many Jordan sponsored athletes competing in the NBA Playoffs, the brand is showcasing the custom footware worn by each of its feature athletes on the squad. Russell Westbrook, Ray Allen, Joe Johnson, Gerald Wallace and Rip Hamilton will be repping the AJ XX8. Carmelo Anthony will be wearing his signature shoe, the JORDAN MELO M9, a lightweight support and increased responsiveness through Nike Zoom cushioning. The Jordan CP3.VI AE will be worn by Chris Paul and teammate Blake Griffin will be sporting the Jordan Super.Fly 2, which he debuted earlier this year.
Air Jordan XX8 Days of Flight Campaign (28 Photos of Jordans)

In Basketball, Gear, Shoes, Sports / 19 February 2013 / 0 comments

This weekend was big for Jordan. The Air Jordan XX8 were released, MJ turned 50 years old and the NBA All-Star Game was in full swing featuring Jordan sponsored players, such as Melo, Westbrook and newly signed Blake Griffin. The specs of the annual Jordan Signature series have been anticipated for some time now, especially since Jordan Brand has executed a unique campaign around the XX8 and it’s black and neon color scheme. The XX8 days of Flight featured a countdown of the entire collection of Jordan’s in the stealth and sleek black/ neon scheme. The final installment has been released and now you can view all 28 sneakers like you never have before.