Field Notes

RSVLTS On A Mission To Give Away 1,000,000 Masks For Free

Let's Put Some (Hidden) Smiles On Faces

Over the last few months, we're been giving away free CDC-compliant face masks in some of our classic RSVLTS styles. But the problem is that they sell out faster than we can produce, which leads to a pesky secondary market jacking up prices.

Everyone who wants a RSVLTS mask should be able to get one, so we're introducing a mask pre-sale program featuring new designs to make that possible.

First up: WWE's "Macho Man Deep Thoughts." If it goes well, we'll introduce more styles on a regular basis, with a goal of giving away 1,000,000 masks.

How it works: Pre-sale will open for a 48-hour sales window. We'll sell as many masks as possible during this timeframe, so spread the word. When the pre-sale closes, we'll then produce and ship them in 4-5 weeks. 

Time to add some sunshine to your face and brighten the day of everyone you pass at the grocery store.

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